Dag


DAG – J. Sleiman has modernized itself and grown supported by TOTVS solution

Client Trade Name
DAG – J. Sleiman

Locality
Rodovia Anel Viário, 2.165
Ancuri. Dief - CE
ZIP Code: 60874-235
www.dagonline.com.br

Segment
Distribution and Logistics

Number of Employees
935

About the Client
DAG – J. Sleiman is a distribution and wholesale company from Ceará, which works in the beauty and hygiene segment. It was born in 1961 as a stationery warehouse and, throughout the time, it has specialized itself in the distribution of perfumery, cosmetics, personal hygiene products. In the nineties, because of the internal market growth, the brand asserted itself anew and started to work under the DEC concept  (Cosmetics Specialized Distributor). Currently, it is the biggest indirect retail distributor in Northeast, with 80% of the cearense market, reaching 184 cities in the State. DAG has 8.000 clients each quarter and has 1.000 clients who are loyal to its brand.

Challenges

  • Information integration.
  • Optimization of processes
  • Sales force automation
  • Manage the great volume of clients' requests
  • Culture change


Solutions

  • Higher capacity in receiving sales orders 
  • Information integration reduced the rework
  • Operation agility
  • Easier products search
  • Easier generation of precise monthly invoicing reports
  • Expenses forecast


TOTVS Products and Services to this Client

  • Financial Module
  • Purchases Module
  • Invoicing Module
  • Inventory Module
  • WMS Module (Warehouse Management System) – Warehouse Management
  • Accounting Module
  • Fiscal Module
  • Electronic Attendance Control Module
  • Payroll Module


Testimonial
“In the past, we had a very basic internally developed software. But from 1999, when DAG – J. start to grow fast, the goods purchase and sale volume grew very much. Our system was not integrated and had to be replaced. We chose TOTVS among the other ERP companies because it was the best-cost benefit offer. Today, more than 90% of our employees use TOTVS system and also interact with the system. We do not consider other product, on the contrary, the new stores that will be opened will also have TOTVS.”

Rodrigo Barreto, Technology Manager of DAG – J. Sleiman.

 

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